"2011 was a rough year for Code Red as titles like NIGHTMARE didn't even sell the amount people on the web boasted it would, and I simply can’t keep all titles in print indefinitely. Some titles will never be re-pressed again; that’s a hard fact. In 2012, Code Red started selling direct as we eliminated the middleman and letting the stores get 60% off, and sales were very small, but still, getting the entire amount proved to be a success overall and kept the company alive. The first title, GHOSTKEEPER, proved to be a success, although later titles like THE BABYSITTER proved to be flops, but several titles like RETRIBUTION and PEOPLE WHO OWN THE DARK seem to be doing well. So direct sales is where we will continue for now. We had some new titles at the tail end of 2012 like DEVIL'S THREE, HEATED VENGEANCE, and SINNER'S BLOOD, but also re-pressed THE VISITOR, NIGHT OF THE DEMON, WITCHMAKER, and JULIE DARLING. Some of the represses did okay, but some did very little business, so repressing doesn't seem overall to be heading towards the right direction for survival. People have to realize that Code Red is not a multi-million dollar company like others and can't keep these things in print forever, so if you want them, buy them now."
CODE RED DVD BLOG
Also check out some upcoming titles for 2013.
