It's all about timing and profits.
Companies know they'll sell shed loads of the dvd in the run up to Christmas and then release it in an extended cut in a few months time that the fans will buy anyway.
Unless of course they make the assumption that all the fans will now be blu ray compatible.
As an aside it puzzles me why they release extended cuts to home video. Yes i can understand with horror perhaps with additional violence but a superhero film? Is it because both Suicide Squad and Batman v Superman were so critically reviled they try to make it a better film?
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